Top Notch Content For Your Blogs

If you operate a small business website probably you without a doubt understand or know that for your blog to function, you should add new content to it consistently. Should you be not a writer naturally, contemplating things to write can be a concern and writing it is likely to be time consuming and depressing. In case you want the results but don’t want to do the writing, a content writing services can be the answer. Outsourcing does cost money, but it does not have to be costly exercise. Via low budget to high budget possible choices allow me to share three ways you can utilize content writing services to develop the material on your business blog.

If you’ve got the budget for it the most effective way is to outsource all the writing activity to content writers or particular blog writers. You can purchase a set number of posts per week or per month and in general, the more you order, the less you will pay per post. If you have one particular site, then even adding ten relevant and well crafted posts your blog each month can help get potential clients to your website.

In choosing a content writing service, the lowest priced isn’t likely to be the most effective and it’s far better to pay more for quality content than to pay a pittance and get content you wouldn’t want to publish in your site.

A high level site owner with a limited budget you can limit the sum you spend on content writing by organizing some of the articles for you blog yourself and ordering just a couple of articles a month from a content writing service. Consider ordering two longer, superior quality posts within the service, and writing several shorter posts yourself.

Employ other resources for content to fill your site. Think about obtaining content from time to time from article directories and inviting site owners to submit pertinent guest posts in exchange for a link to their website.

If you are adept at writing but find idea generation the most tough part, you could attempt purchasing articles from a inexpensive overseas content writing service and spinning them in your own words. A small problem with this is that rewriting a poorly written article normally takes longer than writing a short article from scratch!

Quite a few web owners have the extravagance of being able to outsource all of their writing needs however for newly set up businesses, it is usually unattainable to get this done. Despite your budget, writing for your home business blog will assist you to grow your business so it’s worth finding a way to implement it. A content writing service may be part of your solution.

Social Media Revolution

I came across this video over the weekend at a 4 day Internet Marketing Conference. It was interesting to track it down in YouTube and then read some (but not ALL – as there are hundreds!) of the comments. Many people seem outraged at the statistics and think that the video is clearly misleading. I tend to agree with some of these sentiments, however; one things this video does make clear is that Social Media really is a phenomenon – even if the stats are exaggerated in this video.

Judging by some of the people I met over the weekend, there is definitely HUGE opportunity for using Social Media in business. To me it is the viral nature of Social Media and the power of referrals that make it such a powerful weapon in your online marketing campaign. Anyone who has a Facebook or Twitter account will tell you that they often click on links to check something out – whether it be a link someone has posted on their page or one they discover on one of their ‘friends’ pages.

I often stumble across products or services I would normally have never known about if it hadn’t been for my Social Media account. And it’s only human nature that when you come across something you like, you then tell other people about it…and then they tell their friends about it… You see how this is viral?

So – enjoy the video, don’t get too caught up in the accuracy of the stats BUT I hope you do start to get an understanding of the incredible benefits of using Social Media to promote your business.

Don’t forget to post your comments…

10 Strategies for Outsourcing Marketing

Outsourcing marketing is one of the best ways to use your outsourcers.

Many marketing tasks are simple and repetitious and can easily be delegated to your team.

Train your outsourcers well and you will be free to develop the vision of your marketing instead of getting lost in the details.

What Marketing Tasks Can be Outsourced?

  1. Newsletters. Create a standard format for your email newsletters and have your outsourcers write and send them. Develop an editorial schedule and your newsletters will never be late again.
  2. Social media. Strangely, one of the best ideas for outsourcing marketing is to teach your outsourcer to be you. Train your outsourcer to monitor and update your Facebook, LinkedIn and Twitter accounts. He or she can write responses to your fans and keep conversations lively and active. Give him strategies to run contests, create events and start discussions. Teach him to get followers and build your fan list. Virtually all social media marketing can be outsourced.
  3. Backlinking. Teach your outsourcers to make blog comments, bookmark articles and submit your site to directories to create a robust backlinking plan. Over time, your pages will increase their page rank and your blog or site will gain more traffic.
  4. Article marketing. Have your outsourcers write articles and submit them to article directories to gain backlinks and credibility. Your outsourcers can also spin and rewrite articles to increase your content.
  5. Customer service. One of the best strategies for outsourcing marketing is to use your outsourcer for customer service. Have your outsourcer check your email and give her instructions on how to solve common problems and answer typical questions.While your outsourcer monitors your emails, have her screen the lists that you subscribe to. If she flags emails that are particularly informative or pertinent, you save time by skipping your junk email.
  6. Graphic Design. A lot of marketing needs strong, catchy graphics. Have a graphic designer on your outsourcing team and use that person for business cards, headers, opt-in boxes and blog design. Strong graphics mean strong conversion rates.
  7. Video Editing. By creating Powerpoints, title slides, editing and uploading, a video editor can handle all the technical tasks of video production and increase your video presence easily. All you have to do is record your videos.
  8. Advertising. If you run PPC, PPV, Facebook Ads, or any other advertising campaigns, put advertising on the top of your list for outsourcing your marketing. Teach your outsourcers to monitor your campaigns, make adjustments and keep them fresh. Train your team to scale your campaigns.
  9. Niche and Keyword Research. Outsourcing the marketing for your business includes all research for new markets. Have your team research keywords and niches so you can move to new markets with a fraction of the work.
  10. Blog Development. Outsourcers can do everything from designing and uploading your blog to writing blog posts and implementing your SEO plan.